One of the most common questions I ask myself is: “Will people actually need me?”

With online tools like Canva gaining popularity, it's natural to wonder. Canva is fast, convenient, and let’s be honest free! For start-ups and small businesses watching every penny, it’s an easy choice.

So where does that leave someone like me?

I’ve learned not to see Canva as a competitor. Over time, I’ve embraced it. It has a place in the design world, and it helps a lot of people, but it doesn’t and can’t do what I do.

As a creative virtual assistant and designer, I bring more than a template ever could, experience, skill, intuition, and the ability to actually listen to you.

Let’s take a closer look at Canva’s pros and cons and why working with a real human (me, Brew & Blossom) can be the game-changer your business didn’t know it needed.

What Is Canva?

Canva is a do-it-yourself graphic design platform with a wide range of templates for everything from Instagram posts to posters, resumes, websites, and more. It’s simple, intuitive, and designed for non-designers to create content quickly.

The Pros of Canva

• User-friendly:
  Drag-and-drop tools make it easy for anyone to get started.
  

• Huge template library: Thousands of designs for different platforms and formats.
  

• Budget-friendly: The free version is generous, and Pro is affordable.
  

• Brand Kit tools: Save your fonts, logos, and colours for consistent branding.
  

• Collaboration features: Multiple people can work on the same design, great for teams.
  

• Stock media included: Photos, videos and icons are all built in.
  

• Fast and convenient: Great for creating something quick on the go.
  

• AI tools: Features like Magic Resize and background remover make things even easier.
  

But Canva Has Its Limits

• Templates = Similar-looking designs: Let’s be honest many businesses end up looking the same.
  

• You’re still doing the work: Even with a template, you have to make design decisions. That’s time and energy.
  

• You need an eye for design: Just because you can use the tool doesn’t mean you’ll get a professional result.
  

• Lacks emotional connection: A machine can't capture your brand personality or understand your story.
  

Why Brew & Blossom Is Different

Let me tell you what I bring to the table:

• Years of hands-on design experience
  I didn’t learn design in a weekend i’ve spent years mastering the tools, understanding design principles, and working with real businesses. I know what works, and what doesn’t.
  

• No templates, just tailored design
  Every project I work on is built from scratch. You won’t find your logo or branding on someone else’s feed next week, because it’s yours.
  

• Real conversations, not dropdown menus
  I get to know your brand, what makes it tick, who your audience is, and what message you want to send. Then I translate that into design that feels like you.
  

• Support beyond the screen
  Have questions? Need reassurance? Want to bounce ideas around? I’m here. You’re not left staring at your screen wondering if that font looks right, you’ve got a partner in your corner.
  

The Bottom Line

Canva is great for what it is. It’s fast, affordable, and useful for small, everyday tasks, but if you want design that stands out, feels like you, and reflects the care you put into your business, that’s where I come in.

When you work with Brew & Blossom, you’re not just getting designs. You’re getting me, my creativity, my craft, my care.

And no template can replicate that.